FREE - the #1 guide to 360 degree product photography
Discover the facts about 360 product spins
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The Essential Guide to 360 degree product spins
Author: Swiftspin - Leaders in 360 product photography development
Pages: 50
Format: PDF
Overview: This 50 page free guide is the perfect introduction for retailers researching 360 product spins. It contains all you need to decide whether to produce your own spins, or use the services of a professional photographer.
Price: Free
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'Key-Facts about 360° Spins' is the number one introduction to 360 product spin photography. This 50 page guide is packed with the essential information retailers need to know before displaying their products online in 360 degrees.
A recent survey by Adobe® reveals that 360 degree spins are globally the highest ranked planned rich media. In other words your customers aren't happy with boring flat images. They want to see your products in 360 degrees.
This comprehensive and completely free guide, is written by industry leaders Swiftspin, and describes the essential facts about this fast-growing online display technology. Inside you'll find a few of the trade secrets used by professional photographers so you'll know what to look out for when requesting quotes.
Among other things, you'll learn the top 10 tips that will save you time and money by not reinventing the wheel. Including advice on shooting in 360 degrees if you decide to do it yourself.
You'll discover exactly what 360 product photography is, how a 360 spin is created and the best 360 equipment to use when shooting one. It describes the difference between manual and automatic 360 turntables and gives some useful hints when using them.
The guide also gives you an overview of the types of 360 software available, as well as describing 360 features such as zoom and magnify and how they can improve product display. The marketing benefits of 360 product spins are also covered as well as the all-important answers to questions such as Will it improve my sales and What if I only have a small budget?. Plus, discover the 7 biggest 360 mistakes to avoid - at your peril.
Above all, after reading this document, you'll have a much greater understanding of 360 product photography and will be in a position to decide whether to do it yourself, or use the services of a professional. This 50 page, full-colour guide has been written by industry professional with a wealth of experience in the commercial market, so don't miss out. Order your free copy today.
Contents in detail:
Introduction to 360 degree product photography; What exactly is 360° product photography?; How is a 360 spin created?; The 360 turntable; Centering a product for 360 spinning; Styling a product; Lighting a product for a 360 view; The camera; The ideal number of images for a 360 spin; 360 processing; Retouching a 360 spin; Colour balancing; Animating 360 product views; Choosing 360 software; Bespoke 360 software; Interactivity - Standard, Zoom, Magnify, Bespoke; The personal touch; Corporate identity in a 360 spin; Adding your logo to a spin; Adding a background; What can 360 product photography do for me?; Will it improve my sales?; Advice for smaller budgets; Preparing products for 360 photography; What else can it do for me?; Summing up